How Intelichart turned customer stories into sales

Learn how Intelichart effectively pivoted to a direct sales model by using compelling customer testimonials to narrate their brand story and build trust.

If ever you're considering doing a DIY video on your own, I highly recommend that you think twice and call Testimonial Hero because the difference between what you're able to do yourself and what they're able to do for you is night and day.

Wendy Bartlett

Marketing Communications Manager

About InteliChart

Intelichart provides advanced patient engagement solutions that work alongside existing EHR systems, helping over 28,000 healthcare organizations improve communication and care for over 80 million patients.

About Wendy Bartlett

Wendy is passionate about amplifying Intelichart's impact in the healthcare industry; as the Marketing Communications Manager, she leads efforts to craft and promote the company's narrative, enhance brand visibility, and engage audiences with compelling storytelling.

Industry

Software

Company size

51 - 200

Location

United States

Problems InteliChart Solved

Struggling to tell their brand story during a transition

When IntelliChart moved from a partner channel model to direct sales, they had a hard time getting their brand story out there. We stepped in to help them craft compelling customer narratives that not only told their story but also bolstered their market presence.

Worried about remote video quality

Wendy was initially skeptical about the quality of remote testimonials. We eased those concerns by providing a seamless process and delivering impressive results, convincing Intelichart of the high-quality standard we could achieve.

Needing powerful storytelling to boost sales

Intelichart was on the lookout for impactful testimonials that would connect with potential customers; we stepped up by creating strategic storytelling videos that authentically showcased success stories and made a significant impact on their sales.

What we've created with InteliChart

3

Full Stories

Microcontents

Written Content

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