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Our creative producers join remote testimonials to help frame the customer and ask the questions. With self-submitted testimonials, the customer clicks a link, is prompted with questions, and records their answers.
We have video tutorials at the start that provide best practices for recording quality. Our editors are also capable of uplevelling audio/video quality, removing/editing backgrounds, and more. With self-submitted, you only pay for what you use so if a poor testimonial is submitted you do not have to use it.
We highly recommend webcam. It’s much easier for your customers as they can just click a link on their computer and start recording.
Most customers run targeted campaigns to multiple customers. For example, a set of questions for one industry and a set for another industry. You can customize questions for each customer though if you wish. If you do, it’s best to get them to agree to give a testimonial ahead of time so you do not spend time filling out creative briefs for interviews that won’t happen.
We take the clips and create a compelling story with b-roll, text overlays, and basic animations. Our editors also use a variety of tools to clean up and improve the quality of the testimonial.